A new arrangement between Google and Twitter now means your small business can feature much higher in search rankings without you having to spend a lot of money on SEO. Tweets will soon be displayed in Google’s search results. Furthermore, these tweets will start to appear in search results as soon as they’ve been posted on Twitter.
What does this mean for small business? Publishing tweets on topics that people are searching for will give you a great chance to appear highly placed in search results – more cheaply.
Have a look at this short article by Richard Carter to see the details about another social media tool for SMEs.
Social media is covered in the DBKs at Module 4.